Retailing - Retail Selling
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Retailing
in the 21st Century: Current and Future Trends
From SpringerHardcover - 462 pages
Pub: 2010-02 ISBN: 3540720014 |
| Today, the retailing industry is
being buffeted by a number of forces simultaneously, e.g., increasing competition within
and across retailing formats, the growth of online retailing, the explosion in
customer-level data availability, the global expansion of major retail chains like
Wal-Mart and METRO Group and so on. Making sense of it all is not easy but of vital
importance to retailing practitioners, analysts and policymakers. With crisp and
insightful contributions from some of the world's leading experts, Retailing in the 21st
Century is a compendium of state-of-the-art, cutting-edge knowledge for successful
retailing today. |
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Specialty
Shop Retailing: Everything You Need to Know to Run Your Own Store
By Carol L. SchroederHardcover - 432 pages
Pub: 2007-06-04 ISBN: 0470107413 |
| Unlike other books on retailing,
Specialty Shop Retailingis aimed at the reader who has a dream of opening a store, but
little background in this type of business. This new and improved 3rd edition includes
material about selling on the Internet, including eBay storefronts; online marketing and
customer service improvements; and changes in the retailing field, such as competing with
big box retailers and the demise of the sales rep system. |
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How to
Open & Operate a Financially Successful Retail Business
By Janet EnglePaperback - 288 pages With Companion CD-ROM
Pub: 2007-12-06 ISBN: 1601381166 |
| This new book will teach you all
you need to know about getting started in your own retail business in the minimum amount
of time. A complete manual that will arm you with everything you need including sample
business forms, leases, contracts, worksheets, and checklists for planning, opening, and
running day-to-day operations. There are plans, layouts, and dozens of other valuable,
timesaving tools of the trade that every entrepreneur should have. |
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Retailing
by Patrick M. Dunne, Robert F. LuschHardcover - 576 pages
Pub: 2007-03-02 ISBN: 032436279X |
| Full color, completely current,
and packed with practical applications, the sixth edition of the market-leading
"Retailing" delivers the inside track to the fast-moving retail industry. The
book includes a thorough in-text study guide, which includes review questions, writing and
speaking exercises, cases covering the gamut of retail operations, a computer spreadsheet
case involving a small retail shop, and more. In addition, "Planning Your Own Retail
Business" exercises give students experience grappling with the challenges
managers/owners face in day-to-day operations, allowing readers to see firsthand the
financial impact of retail decisions. |
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