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Success Secrets of the Online Marketing Superstars
by Mitch Meyerson

Paperback: 352 pages ISBN: 1419505017
Dearborn Trade, a Kaplan Professional Co.;

1st ed (July 1, 2005)
In Success Secrets of the Online Marketing Superstars, 24 of the most successful Internet Marketers in the world will share their proven strategies for making money online: The most effective ways to bring traffic to your Web site. How to write Web copy that gets visitors to purchase. The biggest mistakes new online businesses make. How to automate your Web site and set up ongoing streams of passive revenue. This book will help avoid years of guesswork and frustration, and teach you the most effective strategies for creating a profitable online business.

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The Ultimate Guide to Electronic Marketing for Small Business: Low-Cost/High Return Tools and Techniques that Really Work
by Tom Antion

Paperback: 294 pages ISBN: 047171870X
Publisher: Wiley (June 3, 2005)
Effective, affordable, low-risk online marketing techniques for small business owners. The Ultimate Guide to Electronic Marketing for Small Business gives the small business owner or aspiring entrepreneur the real-world tools and tactics to market their small business around the world with little investment and even less risk. Full of practical ideas on reaching new customers and increasing sales, this book will make a real difference in the success rate of small businesses and start-ups everywhere.

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The Complete Idiot's Guide to Growing Your Business with Google
by Dave Taylor

Paperback: 352 pages ISBN: 1592573967
Publisher: Alpha (August 2, 2005)
Using the Internet to increase the visibility of a small business today is no easy task. It can take a lot of time, energy, and money, especially if you’re not a computer expert. Here, readers can get a valuable overview of how search engines, web sites, ad services, and web logs can all work together to build a business, as well as practical hands-on tips, tricks, and planning tools to help readers create and execute a plan that utilizes the Internet to its fullest.

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Persuasive Online Copywriting: How to Take Your Words to the Bank
by Bryan Eisenberg, Jeffrey Eisenberg, Lisa T. Davis

Paperback: 176 pages ISBN: 0971476993
Publisher: Wizard Academy Press (September 15, 2002)
Writing for the web. Web word wizardry. Web writing that works. What does that mean? Your online copy must persuade - it's integral to getting your visitors or readers to register, subscribe, qualify as leads, and yes, even buy from you. It's writing that must earn its keep. And to effectively manage the quality of your online writing, you need to understand what works, why it works and how to make it work better for you.

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How to Use the Internet to Advertise, Promote and Market Your Business or Website with Little or No Money
by Amanda Miron

Paperback: 288 pages ISBN: 0910627576
Publisher: Atlantic Publishing Company (January 30, 2006)
This new book will show you how to build, promote and make money off of your Web site or brick and mortar store using the Internet, with minimal cost. You will learn how to: target your campaign, use keywords, generate free advertising, search engine strategies, inside secrets of e-mail marketing, how to build Web communities, co-branding, auto-responders, Google advertising, banner advertising, e-Bay store fronts, Web-design information, search-engine registration, directories, and real-world examples of what strategies are succeeding and what strategies are failing.

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